II: How effective is the combination of your main product and ancillary texts?

Purple line is to split the two parts.

The first part of my 'collage' is the imagery from my digipak aswell as stills which can relate to this. The main reference for this part is Alice in Wonderland, as for the digipak I was deeply influenced by the art and feel of the classic novel and used props which would represent the story and a light colouring. The stills from my video which are in this section also relate to the classic tale, the girl is wondering around looking curiously at the setting and looks very small compared to the tree she is searching around. The second is representing the chapter where Alice gets stuck in the White Rabbit's house because she's too big after eating an 'Eat Me' cake. As you can see the girl looks trapped and seems too big for the structure. These parts of the video are also a lot lighter than the rest. The Clock at the bottom is representing the time which is a main influence in Lewis Carroll's classic, because it is a church tower clock, time itself has made an impact on the way it looks and has made it rusted.

The typography I used for the main title, Shadows is from dafont.com and was under the calligraphy section. In photoshop I then edited the font by using the smudge tool to make it look more realistic and hand written, the main objective of this was to make it look like a child has written this, to go with the whole Alice in Wonderland theme of my digipak.

Here is the font I used. Because of the image I used for the front cover, I felt it was best to place the title at the top on to the white of the book and kept the font colour black for a more authentic look.

I then placed the band's title in the bottom right hand corner and chose a colour which matches the ribbon in the picture and then I used this typography throughout the whole digipak and poster. I'm afraid the typography I used throughout my digipak has now been removed from dafont.com.

On the back cover I placed the font around the pocketwatch and made it all link together continuously I also made the typography get bigger when it went down the page.

I placed the record label and barcode along the other side of the back cover, bottom right.

In side, I decided to leave it blank and leave a flap where the booklet would come out of.

The bonus features section has the font go around the cup in the imagery.

The second part is all the screengrabs that connect to the advert I created. I wanted the advert and digipak to be completely different from eachother and the advert representing the video's artwork instead, even though I took a lot of photography for my digipak.
The advert has a dark sense to it, but with the typography used it gives it more of an antique feel, the same I used throughout my digipak.

The screengrabs relate to this imagery because they're dark and mostly set within the church setting, although one is inside the barn with heavy, rusty machinery in the background.
The first image is one found during the middle eight sequence in my video, this relates to the advert because of the mise-en-scene and also because she is happy but has the ghostly trail behind her which gives the sense of insecurity.

The second is of her in our abandoned barn location. This is quite dark and she is in her normal state, which is completely different to the one in the poster. Like stated before, she's sitting infront of the machinery which gives a sense of darkness and antique feel.

Third is the first lyric shot used in the video of her standing by the church wall, clutching on to it as she sings, as if she might fall off any second. This again, gives a sense of insecurity and the mise-en-scene with the graves and Church's architecture aswell as costume strongly relates to the advert.

Fourth is the shot which reveals the artist's face. She is standing by the church again but this time under the clock used to represent Alice in Wonderland. The colouring of the architecture is brown from all the rain which has attacked the church over the years and is a lot darker to the rest of the place of worship. You can strongly see her hair, makeup and costume in this screengrab which mainly relates to the stereotypical illustration of Alice, with the long blond hair and a cute little bow within her hair aswell as a 19th century dress.

The fifth image which is next to the advert is an image just before the adverts poster imagery was created. She is sitting in the exact same spot as the poster's, except she's standing in that and has the exact same mise-en-scene too.

The poster has added effects, an old film grain to give the effect of well, an old film grain, and also a pinkish tint to relate to the digipak in a unnoticeable way.